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Curiosity Matters

An Exploration of Branding, Design and Cultural Trends

A Visual Life: Intel

Intel has this great video series where they create mini documentaries about varies artists; photographers, musicians etc., that I found via PSFK (of course). Michael Wolff, a designer, talks about the muscles of creativity. He shows that creativity takes childlike curiosity and an appreciation of ones surroundings - noticing how colorful and beautiful things can be, to develop the muscle of imagination and creativity. He is so right. The world is such a completely fascinating, beautiful place if we just open our eyes and really look.