Curiosity Matters

An Exploration of Branding, Design and Cultural Trends

Monday Morning Inspiration

Just thought this was perfect Monday morning inspiration. This commercial for Levi's by Wieden + Kennedy brings tears to my eyes every time I see it. What an amazing insight - the idea that when things break, or are not working out, it gives us an opportunity to work hard and make things better. Think about all the areas this can be applied to - our economy, our country, our infrastructure and most importantly, when we have personal failures, we can rise above them, work hard and become better versions of our selves. For me, the start of crisp fall weather and reminder of starting school always signals a time to start again and work with gusto.